Swar Digital : Digital Marketing Company

Search Engine Optimization (SEO) is extremely important to the success of your website, especially in the earlier stages of building an online presence. However, if you’re not careful with your URL structure, you could accidentally be hurting your SEO rather than helping it. That’s why it’s important to make sure that your URLs are SEO friendly and easy to read at the same time. Here are 5 reasons why an SEO friendly URL structure is important! What Are SEO Friendly URLs? As a digital marketing company , we often get asked by clients what are SEO   friendly URLs and how they can improve their website’s search engine rankings. We explain that search engines such as Google view web pages in two different ways; bots and humans. The bot looks at certain elements of a web page to determine its relevance for each search query typed into Google’s search bar. These bots will crawl through your website looking for relevant information on your site. When it comes to finding quality cont...

Images, videos, infographics, and other types of visual content are a great way to make your content more interesting and engaging. They can also be used to help you tell your brand's story, educate customers about your products and services, or just make your website more visually appealing. But not all visuals are created equal. Some are better for certain types of content than others. While images are great for blogs, videos work better on YouTube channels and infographics work well in e-books or as standalone articles. Visuals are an important part of the content marketing mix. They can be a powerful way to tell a story, engage with your audience, and create brand awareness. But how do you decide what type of visual to use in each piece of content? Here are five types of visuals content you need in your content marketing strategy: 1. Infographics Infographics are very popular on social media because they're easy to read and share. If you have data that support...

Social media marketing has become increasingly important in today’s day and age, but there are so many different tools out there that it can be difficult to know which ones you should actually be using. We’ve put together this list of the top five social media marketing tools for marketing agencies in hopes that it will help you make the right choice when you are considering which social media platforms to focus on! 1) Buffer Buffer is a great way to manage your social media posts. The tool allows you to schedule social media posts in advance and then post them out across different networks at once. This saves time and helps ensure that you’re posting on social media consistently. It also integrates with other social media management tools, like Hootsuite, so that you can keep track of all of your social accounts from one place. 2) Hootsuite For social media agencies and marketers, Hootsuite is one of the most valuable (and affordable) tools you can use. Not only does it al...